Top 5 Social Networking Apps in Kenya Q4 2022

In the fourth quarter of 2022, the top 5 social networking applications in Kenya saw varied performance trends across weekly downloads, revenue, and active users. Below is an overview of the data provided by Sensor Tower.

Skype from Skype Communications S.a.r.l experienced consistent weekly revenue, with peaks around $337 in mid-October and $318 in mid-December. Weekly downloads saw a general upward trend, reaching a high of approximately 3.6K in the last week of December. Active users fluctuated slightly but ended the quarter strong at around 23.4K.

Hashtag Expert: AI Captions by Whistle Studios LLC showed significant variation in revenue, peaking at $296 in mid-October. Downloads were relatively low, peaking at 141 in late September and showing a slight increase towards the end of the quarter. Active users remained stable, ranging between 240 and 340 throughout the quarter.

Numero: Second Phone Number from Smarteletec S.L. saw its highest weekly revenue at $653 in mid-October, with a consistent performance around $500 for most of the quarter. Downloads showed a positive trend, reaching approximately 2K by the end of December. Active users grew steadily, peaking at around 5.8K in the last week of December.

Grindr - Gay Dating & Chat by Grindr LLC demonstrated varied weekly revenue, hitting a high of $293 in the final week of December. Downloads also varied, peaking at around 1.6K in late October. Active users remained consistently high, fluctuating slightly but maintaining a range between 26K and 29K throughout the quarter.

Finally, Facebook from Meta Platforms, Inc. maintained strong performance, with weekly downloads peaking at approximately 116K in mid-December. Revenue was relatively stable, averaging around $150 weekly. Active users consistently hovered around the 11.7M mark, showcasing its dominant presence in the market.

For more detailed insights and data, visit Sensor Tower's website.